Pour the condensed milk into a large bowl.

Add the icing sugar and the coconut and mix together. Make sure you scrape the bottom of the bowl to get all the condensed milk.

Keep mixing. The mixture will be very stiff. Keep going.

Line a square or rectangular, deep sided dish with baking paper.

Scoop out half the mixture and using your hands or the back of a spoon, press the mixture into the dish. It doesnt have to be perfect but the more uniform the thickness is, the better it will look when you cut it into squares.

Add your colouring (and/or flavouring) to the remaining mixture and mix well until the entire mixture is coloured to your liking.

Scoop out the coloured mixture and using your hands or the back of a spoon, spread it over the first layer in the dish and press it down.

Once everything is smoothed out to your satisfaction, place the dish, covered, in the fridge for a few hours.

Once cold and set, remove the coconut ice from the dish, peel off the baking paper and slice into small squares with a sharp knife.

Store in an airtight container or ziplock bag for up to 3 weeks in the fridge.